Today, loyalty industry expert and owner of consulting firm Hanifin Loyalty, Bill Hanifin, provides an overview of LoyaltyShares LLC and our LEAPTM solution. It’s a nice summary of the process and the features of the reward option. Jump over and read his post (and by all means subscribe – Bill does a great job of …
A few weeks back in December The Shareholder Service Optimizer featured LoyaltyShares LLC and our new offering – the LEAPTM that allows sponsors to offer their own shares of stock as a loyalty award. In the article, Carl Hagberg, the editor, interviews two of our principals Ellen Philip and Cal Donly. The article is pretty …
It’s a good question if I say so myself. A recent article on the website “Talking Retail” highlighted the findings from a recent loyalty study conducted in the UK. While the results don’t necessarily translate to the US – the information is good from a directional discussion. The headline from the article I think says …
There is a lot of talk about how social networks and the activity that occurs on them can be leveraged to increase business for the program sponsor. Some companies are looking to reward check ins on foursquare and tweets and Facebook interaction with points and miles. However, I’m not seeing how a sponsoring company could …
First news for today: LoyaltyShares LLC was the topic of a recent Incentive Magazine post in their strategy section. Click out to the article on their site to read it in full. Second: We’ve started an aggregation of loyalty topics that we find on twitter, through google search, blogs, anything the web can serve up. It’s …
One of the more common comments we receive on our LEAPTM interface and the idea that loyal customers could redeem their points for stock in the sponsoring company, is that stocks can lose value. Clients want to understand how a consumer would deal with the fact that there is the possibility if they redeem a …
We Keep Loyalty In Your Brand We’ve been very excited about the level of activity we’ve seen on our new venture. LoyaltyShares is a little over two weeks old and we’ve had a lot of conversations with potential clients about how this redemption option can help companies drive greater long-term loyalty and increase “active” loyalty …
